Jen’s career as a competitive athlete began fifteen years ago, at the height adventure racing popularity. In spite of her strengths in many disciplines gained in adventure racing, it was Jen’s skill as a distance runner that earned the attention of Salomon Running, and ultimately, a spot on the company’s international running team. The opportunity took Jen around the globe, toeing the line at some of the world’s most challenging ultras amongst the world’s best runners for over ten years. She has adventured, raced and coached around the world in some of the harshest and most challenging environments. It is when faced with adversity and uncomfortableness that Jen thrives the most!
Today, Jen is a full time endurance coach through her business “Challenge By Choice”. Many of her athletes are training with a particular race in mind. Some are new to running. Some are veterans. Regardless of one's goals, Jen works with athletes around the globe preparing runners, triathletes, mountaineers and cyclists in reaching their full potential. She is known for her customized programming and elite expertise where each athlete receives ongoing personalized, periodized training, coaching and positive guidance. Jen has been coaching for over a decade, bringing forth years of experience and ongoing professional growth to ensure she is at the forefront of athletic development. Jen is a certified endurance coach, strength coach and holistic sport nutritionalist.
In addition to coaching, Jen runs an indoor cycling studio, a project that she started in 2015 in order to cater to the growing number of bikers in Squamish, BC. She continues to race and travel extensively, and when time permits, assists her husband Norm Hann in a guiding role with his SUP expeditions. Jen, Norm and son Kiel, choose the coast mountains of BC as their home. She is currently training for Ironman Whistler before transitioning to various FKT attempts later in 2017.
More information on Jen and her coaching services can be found at www.jensegger.com