XACT ambassador · The Collective

Ruby Ker

Whistler, BCRunning · Trail running

Ruby Ker

The story

Meet Ruby.

Ruby runs in Whistler and is part of The Collective.

Sports
Running, Trail running
Home base
Whistler, British Columbia
Favourite race
Whistler UTMB

Home turf

Where Ruby trains.

What inspires Ruby

“Continue to push the boundaries of my endurance capacity.”

WHEN IT TASTES GOOD, IT’S GOOD.*

Ruby’s words, not ours: “Very tasty and easy to consume. Super convenient to pack/carry”

Ruby’s picks

In Ruby’s bag.

BEFORE · DURING

Ruby’s flavour: Strawberry

XACT Energy Bars

$66 · box of 24That’s $2.75 a bar

Not sure about the flavour? Try a few first, from $21.

Rather try them in person? Also at your local shop →

The Collective

Same start line.

More people like Ruby.

See everyone

Shop online, or find your local store.

More than 400 stores across Canada carry XACT, from run and bike shops to grocers.