The Flamingo Challenge

Real Effort. Ridiculously Stylish Birds. Rewarding Adventures.

Powered by the XACT Endurance Bar — The Taste of Your Next Adventure.

🦩 What’s Going On?

We teamed up with our XACT ambassadors to share their go‑to adventure routes — the ones they love so much, they just keep going back. Then we added a twist: along each route, they secretly placed a pink flamingo. Each flamingo carries a QR code you can scan to unlock surprise XACT discounts.

How to Join the Flock

Pick Your Route

Choose one from the list below or scan our Strava QR code to find one near you.

Go on the Hunt

Head out on your adventure, follow the route… and keep your eyes open for our hidden flamingo.

Claim Your Reward

When you find it, scan the QR code on the flamingo to unlock your prize.

Find your Adventure

Bruce 🦩🏃

I chose this route because it’s a technical section of the Bruce Trail that remains ...

Find Him

XactGo🦩🏃

This is an iconic hidden gem in Ottawa. It is right downtown, yet very few people ever...

Find It

Amandine 🦩🏃

It starts and finishes in a charming village in the region, and runs along a rolling but ...

Find Her

Flamin-go-go 🦩🏃

Because it's a fabulous flamingo strava art! Worth it just for the fun of it. No more. No less ...

Find It

Daphne 🦩🏃

I chose this running route along the Rideau Canal not just for its unparalleled ...

Find Her

Amigo🦩🏃

Parce que j'organise une Backyard UltraSolidaire avec Xact du ...

Find Him

Miles 🦩🚴

This is my local loop and features a secret waterfall, the river, views of the ...

Find Him

Rosa 🦩🏃

Car c’est mon parcours du club de trail dont je suis ambassadrice, le wknd trail...

Find Her

Quadzilla 🦩🏃

Favourite area for a chatty run with friends - scenic, flowing trail around a beautiful ...

Find It

Stephan 🦩🚴

I did this one two years ago, but it was really muggy that day, so I couldn’t fully ...

Find Him

Fritos 🦩🏃

The scenic Ajax Waterfront Trail along Lake Ontario offers water stops, lake breezes...

Find Him

EverPink 🦩🏃

I chose this route because it’s in my neighborhood, close to the city, and was ...

Find it

More Flamingo Trails on Strava!

Find More Flamingo Trails & Join Us on Strava

Scan, join us on Strava, and catch new routes as they appear.

📸 Snap it. Tag it. Flock it.

Found a flamingo? Take a selfie with your pink buddy, tag @xactnutrition, and use #FlockYeah for a chance at even more surprises.

Why Flamingos

Because let’s be honest:

Because you can suffer a little… and still be flamboyant. Flamingos migrate for hundreds of kilometres, stick together, and never blend in.

They’re bold, social, and surprisingly capable — just like you.

Flamingo Challenge Essentials 🦩

Fuel your run, ride, or hike — and keep your eyes peeled for pink. This collection has everything you need for big efforts and bigger adventures, from endurance bars to gear that’s as bold as the birds you’re hunting.